Angelique O'Rourke

Angelique is a copywriter at Palo Alto Software. She is interested in business ethics, social enterprise and nonprofit ventures, and likes to envision innovative ways businesses can make a positive impact in the world. She has a background in anthropology and performing arts. Follow Angelique on Google+.

Recent Articles Published by Angelique O'Rourke

managing

What Defines Your Company Culture?

Company culture is a hot topic lately, and for good reason. Recent research shows that especially among younger generations, people want their employers to not only provide them with an income, but meaningful work, and a positive environment. We’ve all heard the famous phrase: Culture eats strategy for breakfast. In short, your company culture determines much of... Read more »

funding

30 Money Saving Tips for Your Business

Saving money as a small business can be tricky—if you’re a startup especially, money might be tight already. You probably don’t have a big portion of your income that you can tuck away as savings, and you welcome opportunities to make your operations more cost-effective. We’ve compiled a list of money saving tips—ways for you... Read more »

managing

The State of Small Business [INFOGRAPHIC]

How successful would small business owners in the U.S. say they are, if you asked them?  Here at Palo Alto Software, we are always interested in helping people succeed in business. That’s why earlier this year, we wrote a white paper on the state of small business in the first quarter of 2014,  based off... Read more »

starting

Dragons, Bootstrapping, and Women in Tech

It’s a story that many of us know all too well: a promising young college graduate sets out into the world—and finds that things are not as they once were. Debt looms, job prospects are lackluster at best, and before you can say “millenial,” you’re back in your parent’s house, waiting tables, wondering what’s next.... Read more »

funding

35 Great Ways to Fund A Small Business

When it comes to funding, there isn’t a one-size-fits-all approach. Depending on where you’re at in your business, what type of funding you are seeking, and the amount you need, where you’ll look can vary widely. We’ve compiled a list from a variety of places to help you research and narrow down the options that... Read more »

funding

The Billion Dollar Fashion Week [Slideshare]

If you follow fashion, you’ll know that we’re in the middle of the season and that Mercedes-Benz Fashion Week in New York was last week (we’re in full swing in London now). If you’re interested in the economics of New York City, you probably knew that too. Why is fashion week so high profile to... Read more »

managing

Should You Serve Fair Trade Coffee?

For many consumers and small business owners in the U.S. and western Europe, the knowledge that the people producing their coffee were usually struggling from poverty, in rural areas, and vulnerable to exploitative practices by powerful middlemen who gave them prices far below market value, is disturbing. People in the western world wondered, is there... Read more »

planning

What Is a Balance Sheet?

If you’re in the process of starting a business or writing a business plan document, you’ll have heard the phrase “balance sheet” mentioned, or maybe you’ve seen one in a sample business plan. The balance sheet is one of three essential parts that form the bedrock of a company’s financial statements: cash flow, balance sheet, and... Read more »

starting

MicroAid: Helping Entrepreneurs Rise Out of Poverty

For those living in extreme poverty in developing nations, even the most entrepreneurial people face challenges. While in recent years, the rise of microloans and microcredit programs have certainly done some good, there are new ideas cropping up about ways to create sustainable change using education, business planning skills, and technology. To learn more, we... Read more »

planning

How to Write a Company Overview

A company overview (also known as company information or a company summary) is an essential part of a business plan. Your company overview should be exactly what it sounds like: an overview containing all of the most important points about your company. It usually appears after the executive summary. This is typically the shortest chapter... Read more »

starting

What Is a Benefit Corporation?

I recently wrote a post on social enterprise, discussing what it entails, and what some of the legal structure options are for a business when the focus is on a social mission. The benefit corporation option is one such legal structure. It’s a fairly new structure, with the first one of its kind coming into existence... Read more »

planning

What Is an Income Statement?

Learn what an income statement is including a line by line explanation of it's components, and view income statement examples. Read more »

starting

What Is a Social Enterprise?

A social enterprise is defined by its mission, specifically that it makes a positive contribution to a social cause. Because of this, the structure of a social enterprise can vary. Nonprofits are certainly social enterprises, but many for-profit companies fall into this category by making the conscious decision to have their focus be an altruistic... Read more »

starting

What is an L3C?

In recent years, socially-minded entrepreneurs have begun testing a new type of business entity: the L3C, or Low Profit Limited Liability Corporation. A low-profit limited liability company, or an L3C, is a legal structure (a variation on a limited liability company or LLC) that is relatively new to the United States. The United Kingdom began... Read more »

funding

Funding Sources for Your Nonprofit

Whether you are thinking of starting a nonprofit, or you are running a nonprofit that is looking to expand, you’re bound to have funding sources on your mind. You probably know everything there is to know about your community or cause, but making decisions about the right approach to handling nonprofit finances can be a... Read more »

planning

How to Write a Nonprofit Business Plan

Starting and running a nonprofit is an exhilarating experience, but it also requires thoughtful planning and execution to be successful. Nonprofit organizations share many overlapping needs with traditional for-profit ventures, including the need for a good business plan. At some point in the process of starting or managing your nonprofit, you will probably realize that... Read more »

starting

How to Start a Nonprofit

Starting a nonprofit is one of the most rewarding ways a person can spend their time— and it also requires thorough planning and solid dedication. It’s exhilarating to imagine all that you’ll accomplish when you’re up and running, but there are a number of essential steps you’ll need to take to get you there. When... Read more »