Business Management Guide

You're up and running and looking for opportunities to grow your business—and your revenue. Strong business management is your key to success. And the two best things you can do to manage your business successfully are to make sure you understand your financials and to develop marketing strategies that are based on real data and customer feedback. If you have any questions, you can turn to one of our expert how-to guides for answers.

Recent Articles on Business Management

managing

The Complete Guide to Using Twitter Lead Generation Cards to Find New Customers

By Lisa Furgison

Small businesses thrive on fresh leads. If you’re not constantly working to grow your customer base, your business will start to decline. Savvy entrepreneurs use a variety of lead-generating ideas to keep new prospects coming in. One of those tools should be Twitter’s Lead Generation Cards. This online advertising tools can generate a list of... Read more »

managing

Influence and Leadership: How Sales Can Make You a Better Leader

By Jeffrey Charles

Being an entrepreneur is a pursuit that can have tremendous rewards for those with the gumption to pursue it. Starting and growing your own enterprise requires patience, tenacity, and creativity. When you transition from working for others to building your own business, there are new challenges that you will face. One of these is learning... Read more »

managing

Help! My Parents Are the Only Ones Reading My Business Blog

By Lisa Furgison

Finding affordable ways to market your new business is tough, but if you’ve done some research, “a blog” has probably come up as a possible tool. Statistics show that blogs are powerful to consumers. According to online marketing business LocalVox, small businesses that blog generate 126% more leads than businesses without a blog. That’s a pretty impressive... Read more »

managing

9 Tips for Making Your Offline Advertisements Super Effective

By Scott Gerber

Sure, customers may click on ads when they’re all over their browser windows, but in the age of digital, how can you make sure that your offline campaigns are gaining as much traction? To find out, we asked nine entrepreneurs from the Young Entrepreneur Council (YEC) what strategies have worked best. 1. Include a call to action... Read more »

managing

Expert Robbie Kellman Baxter Reveals How to Generate Recurring Revenue and Grow Your Business (+ GIVEAWAY)

By Angelique O'Rourke

Growing a company, generating recurring revenue, and creating loyal customers is no mean feat, regardless of your budget, or the number of employees at your disposal. Robbie Kellman Baxter, author of “The Membership Economy,” has discovered one way to do this, and that’s by becoming a “membership company.” For most people, the word “membership” implies involvement... Read more »