managing
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4 Easy Steps to Increase Your Business’s Online Security

by Marc Prosser

Cyber theft is no longer just a big-business problem, and the conversation concerning cyber security can be confusing and complex. The important question really is: What can you do to protect your business from cyber threats? Here are four easy steps you can take to make your business more secure and protect your customers’ sensitive... Read more »

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Microsoft CEO Satya Nadella, image via winbeta.org

The Biggest Business Fails of 2014 and How to Avoid Them

by Angelique O'Rourke

Every year, a few businesses make bad decisions or mistakes publicly. Sometimes they recover quickly and no one notices. Other times, the blunders are nothing short of newsworthy. We’ve gathered up some of the worst fails of 2014 and included some helpful tips on how to avoid them yourself. Walmart asks its employees to purchase... Read more »

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15 Surprising Perks Employees Love

by Scott Gerber

A happy team leads to a good product, so keeping your employees positive should make the top of your to-do list. Below, 15 founders from Young Entrepreneur Council share the surprising perks your employees might really care about. 1. Lunch I never realized how much our employees loved and appreciated lunch until we skipped it for a... Read more »

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9 Ways to Thank Your Favorite Customers

by Scott Gerber

It’s that time again—when we thank our customers for their business this past year and encourage them to stick with us throughout the next. But how can we do this in a more personal, human way than automated thank you emails? Nine entrepreneurs from YEC share their simple but effective ways to show appreciation for their... Read more »

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2015 is coming, and you've got plans for your business.

Business Owners Share Their 2015 New Year’s Resolutions

by Angelique O'Rourke

It’s that time of year again—you’ve no doubt been spending time on vacation and with your loved ones, and now it’s a new year and you’re getting back into the swing of things. Of course, being an entrepreneur, you’re also doing some reflection. How did 2014 go for you? The start of the year is... Read more »

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whiteelephantgift

How to Bring the Holiday Spirit of Giving into Work

by Angelique O'Rourke

With the holiday season in full swing, you might be looking for some creative ways to liven up old traditions in your office. Maybe your office needs a fresh way to bring the giving spirit of the season into your typical holiday activities. Here are some simple things your company can do to foster a... Read more »

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13 Ways to Make Customers Desperately Want to Open Your Emails

by Scott Gerber

With so much inbox clutter these days and especially at this time of the year, how can you get more customers to open emails from you, especially emails containing important account information? We asked 13 entrepreneurs from the Young Entrepreneur Council (YEC) to share their tips. 1. Do a drip email campaign Your email might not reach everyone on the first send:... Read more »

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business-tools-briefcase

The Best Free Apps and Online Tools for Entrepreneurs and Obsessive Collectors

by Candice Landau

As we head toward the new year, you’re likely thinking about setting goals and getting things organized. To help you prep, I’ve collated a list of tools—for both web and mobile devices—that have helped me and others get things done, save time, and work more productively. I should preface this list by saying that I... Read more »

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Jennefer Witter - PR Expert

Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

by Jonathan Michael

To grow a business, most entrepreneurs know that they should be implementing PR strategies. But where do you start, and what are the best approaches to public relations for an entrepreneur? For this webinar, we were joined by Jennefer Witter, CEO and founder of the Boreland Group, and author of the new book, “The Little... Read more »

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Target Marketing 101 [Infographic]

by Jonathan Michael

The term “target marketing” has been around for decades, but that doesn’t mean that everyone knows what it is or how to apply it to their business. If you’re just starting out, or if marketing your business has been something that you do without fully understanding it, then getting a grasp on target marketing will... Read more »

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What Big Name Brands Can Teach You about Content Marketing

by Brittany Klontz

For small business owners who are not 100% up to speed on the online marketing world, all this talk of content marketing may be a little confusing. Your business is online, and you’re on board the social media marketing bandwagon, surely that’s enough to keep up with your competition? Perhaps it is. But who wants... Read more »

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declutter-office

Got Clutter? 5 Ways to Streamline Your Business

by Anton Fraga

Cyber week has ended and Black Friday is behind us, and so are some great deals. This may be the season of gift giving and making year end purchases, but do you know what you actually need? Have you asked yourself: What do I already have, and do I have too much? This past Black... Read more »

managing
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What New Payment Options Can You Offer Customers?

by Kristen Gramigna

Whether consumers will pay by credit or debit card, check and cash are no longer the only payment consideration for merchants—particularly as payment technology has evolved to include EMV credit cards, contactless payment, and mobile wallets. Though accepting the latest payment method that consumers prefer is an important aspect of delivering a positive customer experience,... Read more »

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jobinterview

Things You Should Never Ask Job Applicants

by Steven Cook

Disclaimer: This article is intended to be general information only. Nothing in this article constitutes legal advice. Please consult with an attorney before making any legal decisions. Because some employment laws vary from state to state throughout the country, some of the information that follows may not be applicable to a particular business or employer.... Read more »

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Inspired Ideas to Boost Employee Productivity During the Holidays

by Kayla Matthews

Wintertime brings with it a bevy of holidays, and that means one thing for business owners: your workers are going to be distracted. Whether it’s planning a New Year’s Eve soiree or buying gifts for family members, employees may experience productivity dips when the holiday season is in full swing. Although it may be tempting... Read more »

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Our Favorite Black Friday Deals for Your Small Business

by Noah Parsons

We all know that Black Friday and Cyber Monday are great days to pick up deals and get your holiday shopping done. But, what about your small business? It needs a few holiday gifts to get it ready for the New Year. Here are 10 of our favorite deals that will help boost your business... Read more »

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nonprofit

Want to Run a Nonprofit? Start Here.

by Matt Kaufman

Starting a nonprofit means you want to make a difference. You’re not starting your NPO to hawk silly mobile apps or book infomercial time, you’re trying to make the world a better place. And that’s great! But, since a nonprofit is meant to serve the public good, the government takes regulation of nonprofits a lot... Read more »

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16 PR Strategies Every Small Business Should Stop Using Right Now

by Scott Gerber

PR can do wonders for your startup or small business, but not all strategies have proven to be effective. Below, 16 entrepreneurs from the Young Entrepreneur Council (YEC) share the one PR strategy they think all startups and small businesses should stop using, and why. 1. Over-the-Top Self-Promotion Press releases are a tool for getting your company’s name out... Read more »

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The United Nations Headquarters, pictured here, will hold the Women's Entrepreneurship Day Conference.

Here’s to You, Women in Business

by Angelique O'Rourke

If you’re an active part of your city or town’s community, you may have noticed a sudden spike in the number of activities and events relating to business and entrepreneurship. That’s because we’re now in the midst of Global Entrepreneurship Week (GEW); a week wholly dedicated to inspiring people to unleash their ideas and take the... Read more »

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Affordable Ways to Create Creative Workspaces

by Lisa Furgison

If the free flow of ideas is important to business operations, regardless of whether you’re a sole-trader or a business with 20 employees, you’re going to want to build an environment that breeds creativity. You’ve probably already heard about Google’s crazily creative office setups, each one different from the last—an indoor slide, chalets inside the office,... Read more »