managing
intellectualproperty

Intellectual Property 101

by Mary Juetten

Disclaimer: This article is intended to be general information and nothing in this article constitutes legal advice. Please consult with an attorney before making any intellectual property or other legal decisions. Does your business have intellectual property? If someone asked whether or not your business has Intellectual Property (IP) and your answer is “I do not... Read more »

managing
heartcup

Should You Serve Fair Trade Coffee?

by Angelique O'Rourke

In a global market where the buyers and sellers of coffee are often half a world away from those who grow and maintain the plants themselves, do you know what those worker’s lives are like? Are the working conditions safe, are they getting a wage that reflects their contribution? What about the farms, are they... Read more »

planning
Ways to poll your customers

5 Ways to Survey Your Customers Without Annoying Them

by Scott Gerber

Sure, you could email customers after every transaction to evaluate their experience. But that seems clunky and time consuming. In order to figure out the best ways to get the information you need without the hassle, we asked five entrepreneurs from Young Entrepreneur Council (YEC) what methods or tools they recommend for surveying customers. Here’s what they had to say:   1. Wufoo... Read more »

planning
take a vacation

I Went on Vacation and Increased Our Facebook Traffic by 300%. Here’s How:

by Jonathan Michael

I’m not going to be shy with my opinion on this topic: you need to take more time off of work. I took a week off in August and was able to increase our Facebook referral traffic by over 300%—all while being completely unplugged from work. I want to show you how, but first, let’s take a... Read more »

managing
bookkeeping

7 Bookkeeping Habits Every Entrepreneur Should Adopt

by Brandon Chu

Badly tracked finances can cause your business a world of problems—from poor cash flow to improper tax filings and beyond. These kinds of problems can put a young business at serious risk. Good bookkeeping habits, on the other hand, can help a business thrive—and not just survive. Dallas-based financial writer and founder of Careful Cents, Carrie... Read more »

managing
Creativity In book Civer

The Pixar-inspired Guide to Managing a Creative Company

by Candice Landau

Unless otherwise stated, all quotations can be attributed to Ed Catmull.  Creativity needs to be protected. This is never more true than in the workplace, in which a creative culture is something precious and in danger of being stamped out if not nurtured. In his book, “Creativity, Inc.,” Ed Catmull shares his experience as a manager of... Read more »

planning
what is a balance sheet?

What Is a Balance Sheet?

by Angelique O'Rourke

If you’re in the process of starting a business or writing a business plan document, you’ll have heard the phrase “balance sheet” mentioned, or maybe you’ve seen one in a sample business plan. The balance sheet is one of three essential parts that form the bedrock of a company’s financial statements: cash flow, balance sheet, and... Read more »

planning
Starting a Restaurant

How to Start a Successful Restaurant

by Lisa Furgison

If dreams of opening a restaurant have filled your thoughts for years, it might be time to sit down and draw up a plan to open your own business. To help you create a recipe for success, we’ve put together a how-to-get-started guide to make sure you have all the ingredients you need to open... Read more »

managing
gender equality

#NotEqualYet: The Infographic

by Sabrina Parsons

We’ve come a long way toward gender equality, in the workplace and elsewhere, but every day, there are still women feeling the negative effects of sexism in their lives. One of the arenas where change has been slow and large disparities still exist is the workplace. Especially for working moms in the United States, navigating... Read more »

managing
#notequalyet

#NotEqualYet: The Reality of Gender at Work

by Sabrina Parsons

It’s easy to think we’ve achieved gender equality. Women, so iconic we know them by first name and initials—Oprah, Hillary, RBG—have shattered much of the glass ceiling. The floor is coated with shards, but there is still work to be done. Equality is not a world in which Hillary Clinton’s pantsuits receive more attention than... Read more »

managing
how to lose an employee in 10 days

[FREE WEBINAR] How to Lose an Employee in 10 Days

by Jonathan Michael

Employees form the heart of any company, so attracting and holding onto the right ones can make or break a startup or small business. Matt Rissell, CEO of TSheets, outlines his secrets for success in the employee-focused arena. The leader behind a fast-growing and innovative technology company known for customer and employee love, Matt Rissell has... Read more »

managing
Building your website yourself?

Building Your Business Website Yourself? Get Some Expert Tips First!

by Lisa Furgison

A good website is crucial in today’s business world. If you’re starting a new business, you might not have the cash to drop on a website designer, or your existing business website might be in need of a redesign. That’s okay. You can go online and find a number of template-based websites for an affordable price.... Read more »

planning
expert cash flow tips

6 Expert Troubleshooting Tips to Improve Your Cash Flow

by Brandon Chu

Cash flow is king. It flows into your business from satisfied clients who pay your invoices, and it flows out as you pay employees, suppliers, and others who serve your business. And, if you play your cards right, some of that cash flows into your own pockets as a return on your investment in your... Read more »

managing
Facebook contest to grow your business

Can a Facebook Contest Help You Grow Your Business?

by Cidnee Stephen

One of our clients had a great idea for a contest. We decided to use Facebook as the platform for a couple of key reasons: Their page was relatively new and it needed a promotional shove to build the company’s brand on Facebook. We knew it was a very inexpensive promotion to run, thus reducing... Read more »

starting
story of microaid

MicroAid: Helping Entrepreneurs Rise Out of Poverty

by Angelique O'Rourke

For those living in extreme poverty in developing nations, even the most entrepreneurial people face challenges. While in recent years, the rise of microloans and microcredit programs have certainly done some good, there are new ideas cropping up about ways to create sustainable change using education, business planning skills, and technology. To learn more, we... Read more »

planning
Easy ways to lower your monthly budget

4 Easy Ways to Lower Your Monthly Expenses

by Kim Whitley

Whether your business is a brand new venture, or you’ve been up and running for years already, it’s likely that you’re on the lookout to reduce your expenditure as much as possible. A common fear that comes with saving money is the concept of “cutting back,” that a large-scale, dramatic change is necessary in order... Read more »

planning
Call to action

5 Ways You Can Use CTAs to Convert Customers

by Cidnee Stephen

Nothing breaks my heart more than visiting a website that is well laid out and has great content, but has missed the mark in converting visitors into customers through an effective call to action (aka a “CTA”) system. This is like investing all your money in a beautiful store front, but keeping the doors locked... Read more »

planning
5 factors to consider about office space

5 Things to Consider When Choosing Office Space

by Sam Barnes

If you’re in the market for an office space, what you choose is incredibly important to your business. Not only does it affect your day to day operations and your staff morale, but also your brand image. There are so many things that can impact which office you choose; however, there are five factors that are... Read more »

planning
cash flow explained

The Complete Guide to Understanding Cash Flow

by Candice Landau

While it is perfectly possible to be profitable on paper, there’s a big difference between money you’re owed and cash on hand. That's where cash flow comes in. Cash Flow is simply the money that flows in and out of your business, and is arguably the most important aspect of your business. Read more »

planning
6smbmistakes

6 Accounting Mistakes That Put Small Businesses at Risk

by Renuka Rana

Accounting is a significant part of any business endeavor and is not as easy as adding and subtracting. Small businesses often think of handling their own accounting to save money—but this may not be the best idea. Accounting errors can cost a company to a great extent. You don’t want to mess up your numbers, as... Read more »