managing
productpackaging

Product Packaging: The Most Overlooked Detail

by Brittany Klontz

Advertising budget: check. Marketing budget: check. Product development budget: check. Product packaging? Uh, check back later. If you’re like most small businesses, product packaging is often a last minute detail for you, or at least not at the top of your priority list. But there’s a reason the saying, “Don’t judge a book by its... Read more »

managing
facetoavoid

6 Ways to Maintain an Impressive Online Reputation

by Jeremy Gin

Warren Buffett famously said, “It takes 20 years to build a reputation and five minutes to ruin it.” For this reason and many more, there is often no worse feeling for an entrepreneur than to see the brand he or she spent years building tarnished by a bad review online. But take heart! There are... Read more »

managing
Should you get a patent? What about a copyright? A trademark?

The Top 5 Intellectual Property Mistakes

by Mary Juetten

Disclaimer: This article is intended to be general information and nothing in this article constitutes legal advice. Please consult with an attorney before making any intellectual property or other legal decisions. Everybody makes mistakes, but some can be prevented. Read on to see five common mistakes regarding intellectual property, so you can avoid the pitfalls.... Read more »

managing
stand out from the crowd

Do You Have What It Takes to Provide Stand-out Customer Service?

by Candice Landau

Almost all businesses have a customer-facing aspect to them. Restaurants have waiters and cashiers. Boutiques have shop assistants. Software companies have project managers, sales people, and sometimes whole customer service departments. Even B2B companies need a point-of-contact to provide solutions. Often, these employees will mean the difference between a company that is perceived in a... Read more »

managing
how to lose an employee in 10 days

How to Lose an Employee in 10 Days [Webinar Recap]

by Caroline Cummings

For our latest webinar, we discussed “How to Lose an Employee in 10 Days,” outlining major mistakes an entrepreneur or CEO should avoid if they want to hold onto valuable employees. I was joined in this webinar by Matt Rissell, the CEO of TSheets Time Tracking. If you’re not familiar with TSheets, they are a... Read more »

managing
what metrics should you know

9 Metrics Every Entrepreneur Should Know about Their Business Offhand

by Scott Gerber

There’s no excuse for not knowing how much money you are taking in, or how many people have purchased your product. Yet you might be surprised how easily business owners are stumped by questions like these. That’s why we asked nine members from Young Entrepreneur Council (YEC) what metrics all founders should be aware of—always. Here’s what they had to say: 1. Cash on... Read more »

managing
Small business accountant is small businses consultant

Your Small Business Accountant: Your Small Business Consultant

by Brandon Chu

Here’s what you know: your accountant can do your taxes. But here’s what you might not know: your accountant can also help you accomplish your business goals. Accountants build up both financial and business acumen throughout their careers, and they’re often willing to share their knowledge with clients. San Francisco-based financial systems advisor Danetha Doe... Read more »

managing
intellectualproperty

Intellectual Property 101

by Mary Juetten

Disclaimer: This article is intended to be general information and nothing in this article constitutes legal advice. Please consult with an attorney before making any intellectual property or other legal decisions. Does your business have intellectual property? If someone asked whether or not your business has Intellectual Property (IP) and your answer is “I do not... Read more »

managing
heartcup

Should You Serve Fair Trade Coffee?

by Angelique O'Rourke

For many consumers and small business owners in the U.S. and western Europe, the knowledge that the people producing their coffee were usually struggling from poverty, in rural areas, and vulnerable to exploitative practices by powerful middlemen who gave them prices far below market value, is disturbing. People in the western world wondered, is there... Read more »

planning
Ways to poll your customers

5 Ways to Survey Your Customers Without Annoying Them

by Scott Gerber

Sure, you could email customers after every transaction to evaluate their experience. But that seems clunky and time consuming. In order to figure out the best ways to get the information you need without the hassle, we asked five entrepreneurs from Young Entrepreneur Council (YEC) what methods or tools they recommend for surveying customers. Here’s what they had to say:   1. Wufoo... Read more »

planning
take a vacation

I Went on Vacation and Increased Our Facebook Traffic by 300%. Here’s How:

by Jonathan Michael

I’m not going to be shy with my opinion on this topic: you need to take more time off of work. I took a week off in August and was able to increase our Facebook referral traffic by over 300%—all while being completely unplugged from work. I want to show you how, but first, let’s take a... Read more »

managing
bookkeeping

7 Bookkeeping Habits Every Entrepreneur Should Adopt

by Brandon Chu

Badly tracked finances can cause your business a world of problems—from poor cash flow to improper tax filings and beyond. These kinds of problems can put a young business at serious risk. Good bookkeeping habits, on the other hand, can help a business thrive—and not just survive. Dallas-based financial writer and founder of Careful Cents, Carrie... Read more »

managing
Creativity In book Civer

The Pixar-inspired Guide to Managing a Creative Company

by Candice Landau

Unless otherwise stated, all quotations can be attributed to Ed Catmull.  Creativity needs to be protected. This is never more true than in the workplace, in which a creative culture is something precious and in danger of being stamped out if not nurtured. In his book, “Creativity, Inc.,” Ed Catmull shares his experience as a manager of... Read more »

planning
what is a balance sheet?

What Is a Balance Sheet?

by Angelique O'Rourke

If you’re in the process of starting a business or writing a business plan document, you’ll have heard the phrase “balance sheet” mentioned, or maybe you’ve seen one in a sample business plan. The balance sheet is one of three essential parts that form the bedrock of a company’s financial statements: cash flow, balance sheet, and... Read more »

planning
Starting a Restaurant

How to Start a Successful Restaurant

by Lisa Furgison

If dreams of opening a restaurant have filled your thoughts for years, it might be time to sit down and draw up a plan to open your own business. To help you create a recipe for success, we’ve put together a how-to-get-started guide to make sure you have all the ingredients you need to open... Read more »

managing
gender equality

#NotEqualYet: The Infographic

by Sabrina Parsons

We’ve come a long way toward gender equality, in the workplace and elsewhere, but every day, there are still women feeling the negative effects of sexism in their lives. One of the arenas where change has been slow and large disparities still exist is the workplace. Especially for working moms in the United States, navigating... Read more »

managing
#notequalyet

#NotEqualYet: The Reality of Gender at Work

by Sabrina Parsons

It’s easy to think we’ve achieved gender equality. Women, so iconic we know them by first name and initials—Oprah, Hillary, RBG—have shattered much of the glass ceiling. The floor is coated with shards, but there is still work to be done. Equality is not a world in which Hillary Clinton’s pantsuits receive more attention than... Read more »

managing
how to lose an employee in 10 days

[FREE WEBINAR] How to Lose an Employee in 10 Days

by Jonathan Michael

Employees form the heart of any company, so attracting and holding onto the right ones can make or break a startup or small business. Matt Rissell, CEO of TSheets, outlines his secrets for success in the employee-focused arena. The leader behind a fast-growing and innovative technology company known for customer and employee love, Matt Rissell has... Read more »

managing
Building your website yourself?

Building Your Business Website Yourself? Get Some Expert Tips First!

by Lisa Furgison

A good website is crucial in today’s business world. If you’re starting a new business, you might not have the cash to drop on a website designer, or your existing business website might be in need of a redesign. That’s okay. You can go online and find a number of template-based websites for an affordable price.... Read more »

planning
expert cash flow tips

6 Expert Troubleshooting Tips to Improve Your Cash Flow

by Brandon Chu

Cash flow is king. It flows into your business from satisfied clients who pay your invoices, and it flows out as you pay employees, suppliers, and others who serve your business. And, if you play your cards right, some of that cash flows into your own pockets as a return on your investment in your... Read more »