Writing a Business Plan

How and Why to Develop a Competitive Matrix for Your Plan or Pitch

Take the time to create a competitive matrix and you'll reap the rewards. It will help you figure out strategy, your positioning in the market, and it's a great, visual mainstay for pitch presenations—investors love it! Here's how to use it.

By Tim Berry | Share This

6 Mistakes People Make When Hiring a Business Plan Writer

Because a business plan is not a one-time task—it’s an ongoing practice—it's best to write and maintain your business plan in-house. However, if you'd still like to outsource the writing, here's how to do it and avoid the mistakes others make.

By Tim Berry | Share This

How to Write the Sales and Marketing Section of Your Business Plan

This article will walk you through writing the market analysis, marketing plan and sales plan sections of your business plan. Business planning expert, Tim Berry, shows you how to do it right.

By Tim Berry | Share This

How to Write a Business Plan for an Artist’s Business

Similar to a professional, like a bookkeeper or consultant, artists are faced with the idea of doing what they love, in conjunction with a plan.

By Tim Berry | Share This

Use Milestones and Metrics to Turn Planning into Business GPS

I often use steering as a metaphor for business planning. Even when you have a steady highway, steering takes attention and constant small corrections. So too will running your own business, or starting a new one.

By Tim Berry | Share This

Don’t Just Describe Problem and Solution in Your Business Plan; Make People Care

Your business plan should clearly articulate the problem that your business solves. But, don't just describe the problem and solution. Make people care.

By Tim Berry | Share This

Formatting a Business Plan: Best Practices

The format of your business plan will help you achieve your goals, so it’s important to think about the plan’s structure as you build it.

By Noah Parsons | Share This

Resources for Entrepreneurs Writing a Business Plan

We've learned a few things that can make the business planning process much easier and faster. Here’s our list of tips, tricks, and resources.

By Noah Parsons | Share This

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