Anne over at MarketingSherpa.com has a great feature summarizing the results from a focus group study examining how people use search engines and paid inclusion results to research and purchase products.
Read the complete summary, and find out where to download the full focus group results.
I highly recommend subscribing to MarketingSherpa’s email newsletters. For any small business either just starting out or looking to grow to the next level, the free case studies and articles are invaluable.
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How to make faster, more informed business decisions
Your business is up and running, and now you’re laser-focused on growth. And you’re smart: you want to keep your finger on the pulse of the financial health of your business. But, you don’t have time to run reports or analyze endless spreadsheets.
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