Starting a Business is Like a Sponge 0

I apologize for quoting myself in this post, I wouldn’t except that the subject matter is sort of at the heart of why I started this blog in 2007.

Susan Jennings asked me for an interview that ended up as Growing Your Business, While Still Having a Life on I started by pointing out that her subject is almost exactly the tag line on my main blog at Planning Startups Stories. I enjoyed that. And Susan does a good interview. These are my favorites:

On starting a business:

“Starting a business is like sponge, he says. It will suck up all your time if you allow it to. But he adds that it’s detrimental to both your business and your life to allow work to dominate your human priorities.

‘People use their business as an excuse to be self-indulgent,’ he says. ‘That’s deadly. That’s selfishness. Over time, those people end up alone.’

On scheduling:

… Over the years, he’s found that scheduling the times he wasn’t working — rather then vice-versa — has helped him keep his priorities straight. He’s made sure to schedule soccer practices and games, family dinners, and times with his wife, and he says this type of planning has actually allowed him to be more productive.

‘It’s like yang instead of the ying. And that helps with the discipline of telling your stupid mind to shut up,’ he says. ‘Because my mind is very undisciplined and will ignore what my loved one is saying.’

On multitasking:

Also, too much multitasking can be problematic. Business owners need to recognize that some tasks — like writing and product/website design — need larger blocks of focused time. There are so many things competing for our attention these days, he says, so it’s important to schedule times for these tasks and to turn off Twitter, Facebook, e-mail and not answer the phone while you’re doing them.

‘I’m always fighting the multitasking versus the concentration time,’ he says. ‘I’ve learned the hard way that people need reflection time to be most creative and productive.’

There’s more on that post. And, on the same basic subject area, from my main blog I like 10 tips for saving your life from your business, and 10 lessons learned in 22 years of bootstrapping.

About the Author Tim Berry is the founder and chairman of Palo Alto Software and Follow him on Twitter @Timberry. Follow Tim on Google+ Read more »

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