Today’s small business environment is tough, highly competitive and more challenging than ever. Small business owners today must think outside of the box, and be creative and cunning in how they operate and grow their businesses. Just a few years ago, a business owner could grow their operation on sheer hard work alone by out-hustling and out-fighting their competition. This is no longer the case, as shrinking margins, increased costs and a challenging economy require small business leaders to work smarter rather than harder.
Enduring the highs and lows of the economic changes over the past 15 years, I have sought inspiration from Sun Tzu’s The Art of War for wisdom on how best to think strategically in the context of operating and scaling my company. Written by a Chinese general named Sun Tzu more than 2,500 years ago, The Art of War is heralded for its consistently insightful advice on warfare strategy. Sun Tzu’s teachings have been applied by small business leaders and large company CEOs alike to outsmart their competition.
There are many teachings in Sun Tzu’s ancient text that can help small business owners have clarity of mission, clarity of strategy and, most importantly, clarity of purpose. Here are a few lessons I gleaned from the book—knowledge I wish I had implemented in my business long ago.
How LivePlan makes your business more successful
If you're writing a business plan, you're in luck. Online business planning software makes it easier than ever before to put together a business plan for your business.
As you'll see in a moment, LivePlan is more than just business plan software, though. It's a knowledgable guide combined with a professional designer coupled with a financial wizard. It'll help you get over the three most common business hurdles with ease.
Let's take a look at those common hurdles, and see how producing a top-notch business plan sets your business up for success.Click to continue