planning
Tim Berry of Palo Alto Software

What Makes a Sales Forecast Credible?

by Tim Berry

FULL TRANSCRIPT: So for me, what makes a sales forecast credible? It starts with product market fit. I want to understand the story of the need, and not necessarily big numbers, but who needs this and why. That’s the beginning. Is this really believable? That’s important. Beyond that, how the numbers grow. I want to... Read more »

funding
Investment funding

Q&A: What Do Investors Want? Startup Primer

by Tim Berry

I received this question in an email: What is the average return for a business investor and what are the typical terms of the return? For example, if a complete stranger wants to invest $50,000 in our company (at start up), what would most investors ask in return? The question reminds me that most of the... Read more »

funding

It’s all about the money, money, money!

by Palo Alto Software

Tim has taken us through what a business plan is, how to just jump in and get started, how to hone your strategy and focus… now it’s time for the reason why you started a business in the first place. Money! Knowing how much money you have and how much you need are two important... Read more »

planning

Video: Why is a business plan important?

by Tim Berry

I’ve been working with the team at Palo Alto Software on a series of videos to help you with business planning. This video answers the question “Why is a business plan important?” Transcript So let me take a minute and talk to you about why I want you to do business planning. Because you’re going... Read more »

funding

Prediction: Startups Getting Easier, Cheaper

by Tim Berry

Startups getting easier? Yes, and I believe it, too. But there’s a follow-up question required. First, there’s this from the trends summary of The Intuit 2020 Report — 20 Trends for the Next Decade: Starting a small business will be easier — and more affordable than ever. The cost of starting and running a small... Read more »

Leaving on a jet plane

by Kristen Langham

It’s that time of year again…I’m leaving on a jet plane, first to attend the SCORE conference in Dallas (8/19-8/22) and then to attend the ASBDC conference in Chicago (9/2-9/5). As I prepare for these two events, I have to admit I am thankful we decided that I would not attend three other conferences we... Read more »

growing

Protect your business ideas

by Palo Alto Software

by Tim Berry People often ask if they can sell an idea of a new product or service to a company that will implement it. But ideas that can’t be protected are worth relatively little. I don’t mean necessarily legally protected, but at the very least, protected with marketing momentum, image, and awareness. Relatively few... Read more »