Sanjay Anandaram at The Starup Journey has a great article on why a business plan is so important.
A plan is a guiding light. A plan is not something that is done once a year to develop a fancy report. And then forgotten. In fact, a plan is a very live document undergoing constant change and revision.
The always interesting Liz Fuller at Business and Blogging has a great story about a business that recognized it was in trouble financially and reached out to the community to help keep the doors open. The owner of the business reached out through their business blog and found the help they desperately needed.
Katie’s story is a heartwarming example of the power of community and connection that can be built through blogging. Customers genuinely want to help your business and will reach out if they know you are in need.
Social Media Marketing Manager
Palo Alto Software