Gina Smith

Gina Smith is a marketing strategist who writes freelance articles for magazines, online outlets and publications for companies such as Global Response. Smith covers the latest topics in the business, golf, tourism, technology and entertainment industries.

Recent Articles Published by Gina Smith


Help! My Business Needs a Marketing Plan and I Don’t Know Where to Start

Congratulations! You are among a select number of small business owners and executives who recognize the need for a marketing plan. As a marketing strategist, I recommend a marketing plan to all of my clients. More often than not, business owners feel they can just “wing it.” That, my friend, is a recipe for disaster.... Read more »

While marketing is the engine driving your business, a marketing plan is the road map guiding you. Learn how to create a marketing plan for your business.