Is cold calling a waste of time? Not if you have a plan—and follow these tips. Here's how to cold call successfully and secure new customers.

Gregg Schwartz

Gregg Schwartz is the Vice President of Sales at Strategic Sales & Marketing, one of the industry-founding lead generation companies for B2B major account lead generation and appointment setting services. He leads his firm’s content marketing and SEO strategies.

Recent Articles Published by Gregg Schwartz

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The Building Blocks of a Cold Call They Can’t Say No To

Is cold calling a waste of time? Not if you have a plan—and follow these tips. Here's how to cold call successfully and secure new customers. Read more »

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Is cold calling a waste of time? Not if you have a plan—and follow these tips. Here's how to cold call successfully and secure new customers.