Katherine Halek is the content strategist and social media manager at Signazon, a leading online printer that works with thousands of small businesses around the country. Katherine enjoys writing about social media, marketing, and the ins and outs of advertising.
Have you ever been in awe of brands that seem to have mastered the art of “customer whispering,” frequently getting casual onlookers to buy on the spot? Much of this comes from consumer attraction techniques that anyone can learn and apply easily. Follow us as we demystify conversion and customer retention with the help of... Read more »
You’ve struck stones together and you’ve finally seen a spark. You’ve worked hard to develop your ideas and build something worthy of faith and investment. But finding natural ways to pitch your startup may still seem like the most daunting task you’ve faced yet. Your elevator pitch, for all that it can be perfected, can come... Read more »
Expert business tips and advice delivered weekly.