Recent Articles Published by Noah Parsons
What Is a Cash Flow Statement?
To gauge the health of your business you need to understand your cash flow statement. Get a complete explanation of the cash flow statement with examples. Read more »
What is Cash Flow?
Cash flow is a vital part of your business, but it doesn’t have to be complicated. Check out our guide to learn everything you need to know about cash flow. Read more »
15 Ideas for Businesses to Start in a Crisis
In a crisis business or the dream of starting one doesn’t have to stop. Here are 15 business ideas that you can start online and out of your home. Read more »
The Importance of Burn Rate and Cash Runway
It's important to understand your cash position at all times, but especially in times of uncertainty. This can be a daunting task, but the best place to start is understanding and calculating your cash burn rate and your cash runway. Read more »
How to Write a Business Plan on Just One Page [Updated for 2022]
Writing a business plan can seem like a daunting task, but it doesn't have to be. Instead, try starting with a simple business plan on a single sheet of paper. Here's how to do it, and a free template to help you get started. Read more »
Do This One Thing Before You Write Your Business Plan
I’m going to walk you through an easier way to get your business plan started, and show you how to develop a winning strategy. We call it the One Page Pitch. Read more »
85 Essential Startup Resources You Should Know About
These are the tools that we know, love, and wouldn’t hesitate to recommend—many of them we use ourselves. Use them to propel your startup into success and growth. Read more »
How to Write a Restaurant Business Plan + Example Templates
Because of the risk and the amount of money involved, writing a business plan for a new restaurant is even more important than it might be in other industries. While not everything will likely go exactly as you planned, if you have a business plan you’ll certainly minimize your risk and make it that much more likely that you’ll find financial success. Read more »
Boost Your SaaS Business Revenue With These 12 Strategies
So, you've launched your new SaaS company. The hard part is over, right? Not so fast—now, it's important to make sure you have a growth strategy in place. Read more »
A Complete Guide to Forecasting Sales in a SaaS Business
If your business is building a subscription service, creating a reliable sales forecast is a critical step to understanding how your business will grow. Read more »
No Competition? Not Possible!
So, your new business doesn't have any competition? Think again. All businesses have competition—but it might not be what you'd expect. Here's why every business has competition, and why that's actually a good thing. Read more »
The 7 Key Components of a Perfect Elevator Pitch [With Video]
A solid elevator pitch is an essential tool for achieving your goals—and it needs to cover these 7 things. If you're pitching investors or building a pitch deck, here's how to make sure you've covered the essentials. Read more »
Cash Flow 101: What Is Cash Flow?
Not paying attention to your cash flow? Even profitable companies can fail if they don't have a clear understanding of the cash flowing into and out of their businesses. Here are the cash flow basics, and what to watch out for. Read more »
How a Buyer (or User) Persona Can Improve Your Business
A buyer or user persona is a fictional character that represents a business’s customers or potential customers, based on what you know about their demographics, behaviors, and what motivates them. Here's why you need a buyer or user persona, and how to create one. Read more »
The Top 10 Tools for Tracking Your Web Metrics
There are a number of great tools for tracking web metrics (both free and paid) that can help you get a better understanding of what your users are doing on your site—and even how your competitors are faring in their own online efforts. Here are the top 10 tools to check out. Read more »
Do You Need a Business Plan? Scientific Research Says Yes
Do you really need a business plan? What does the scientific research say about business planning—does it actually lead to success? The answer to both questions is yes—and here's how it works. Read more »
How to Run a Productive Monthly Business Plan Review Meeting
Business planning isn’t just a one-time or annual event. Instead, it’s an ongoing process, where you review your processes and adjust course as needed, while ensuring that you’re staying on track toward your larger goals. Here's how to do this easily with a monthly plan review meeting. Read more »
7 Reasons to Create a One-Page Pitch Before You Plan
Writing a business plan? Do this first. Here's why you should create a one-page pitch to develop your business strategy before you write a detailed business plan. Read more »
Industry Research Versus Market Research: What’s the Difference?
Writing a business plan? You'll need to analyze your market and industry. But, what's the difference between industry analysis and market analysis? Read more »
How to Build a Website for a New Product (and How We Did It)
No matter what kind of business you are starting, you need a website. Here's how we built the website for our new product, Outpost—we'll walk you through the process. Read more »
