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Recent Articles Published by Vince Bridgman
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Why You Should Care about the Name You Give Your Company
When company names go bad There’s a whole heap of problems that can scupper a business in its plans to develop and grow: poor sales, an interrupted supply chain, industry price-cutting or new competition, a marketing strategy that didn’t quite go to plan, HR issues, sudden increases in overheads, late payments—the list of potential pitfalls... Read more »