Do you know how your brand is performing? How recognizable your small business is? Here are 3 methods to help you measure brand awareness.
A memorable brand is vital for your eCommerce business to stand out. Learn how to solidify your eCommerce branding in just 10 steps.
By Jacob Wyatt
Trademarking a name, logo, or slogan for your small business? Read on to learn if you should register the trademark yourself or hire an attorney.
By Josh Gerben
Brand identity is the visual component of a company's character. Here are 6 common mistakes to avoid when creating your brand identity.
Building a brand that’s authentic, consistent, and rooted in a distinct personality separates you from the competition. Here's how to do it.
By Sara Conte
When starting a business, your design and branding are vital for building awareness. Here are 5 design tips to kickstart your website.
Because businesses that are remembered for something more than just the things they sell are the ones that take the time to craft that story into something that their customers truly connect with. They become more than just a business; having a story makes them a brand.
Make sure branding and marketing align by following the 11 steps below to sync your business branding goals with your actions.
By Lexie Lu