Managing a Business

10 Ways to Adapt Your Marketing Strategy in a Crisis

Consumers are feeling uneasy. The best thing you can do is try and provide some peace of mind. Here's how to connect by adjusting your marketing strategy.

Why Cybersecurity Is More Important Than Ever for Your Business

With so much online activity, businesses now have to secure user data. Here's why cybersecurity is more vital than ever and how to implement it.

Post-Crisis Digital Trends That Will Reshape Your Business in 2020

Let’s explore the latest trends in information technology and 4 practical tips for how your business can leverage them in 2020 and 2021.

5 Ways Small Businesses Can Create Effective Event Marketing Plans

Safely and effectively creating event marketing plans is important as restrictions begin lightening up for businesses. Here's how you can best proceed.

How Sales Quote Software Can Help Your Small Business Grow

For small business owners to compete with the big players, they need to be able to sell like them. Here's how sales quote software can help do that.

How to Bring Customers Back to Your Restaurant Post-Pandemic

As a restaurant owner reopening your business, bringing back dine-in customers is likely a struggle. But it’s not impossible, just try these 10 tips.

How to Improve eCommerce Conversions for Your Business

For eCommerce sites and online businesses, getting customers to purchase is an ongoing task. To help you maximize conversions try these 15 proven methods.

The Importance of Storytelling in Brand Marketing Efforts

Brand storytelling is a crucial marketing strategy to better engage and connect with customers. Read on to learn the best ways to build a memorable brand.

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