Managing a Business

The eBay Business Plan

Is there such a thing as an eBay Business Plan? Is it different than a standard business plan? The answer is no. At the end of the day, the issues faced by an eBay business are much the same as a traditional brick-and-mortar business or a typical online store. eBay businesses still have the same...

By Noah Parsons |

Where to find free market research

ClickZ is working on a series of articles focused on finding free market research information. The latest in the series focuses on resources from the US Census and the US Department of Labor’s Bureau of Labor Statistics. I am consistently amazed at the amount of free information that is made available on these two sites....

By Noah Parsons |

Blogging for Business

In their latest issue, Fast Company has an interesting article about blogging for business – how companies are using both public and private blogs to increase communication with customers, encourage better internal communication, and market new products. What I found particularly fascinating was the idea of using an internal blog in business to share ideas...

By Noah Parsons |

Trash Talkin’

Tim Berry, author of Business Plan Pro and our resident business planning expert was recently featured over at Inc Magazine in an article about how some companies “go negative” and bash their competition to make a sale. It’s an article worth reading as I’m sure most companies have been at either the giving or the...

By Noah Parsons |

It’s about the experience

Mark Hurst’s newsletter today about Google’s success and how that has stemmed from their incredible focus on the customer experience is a good follow-up on yesterday’s post about doing one thing and doing it extremely well. Of course, the search engine landscape is getting hotter than ever these days with a renewed focus on search...

By Noah Parsons |

Focus = Success

According to Reuters, Microsoft is readying an “iPod killer” that will be “roughly three times as thick as an iPod and roughly twice as long.” I can tell you right now that this new product from Microsoft will not be an “ipod killer.” Why? Because customers react strongly to products (and companies) that have a...

By Noah Parsons |

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