Marketing and Sales

A business proposal can make or break your chances of securing a new client. So, how do you write a business proposal? Read on to find out.

How to Write a Business Proposal — 2022 Guide and Template

A business proposal can make or break your chances of securing a new client. So, how do you write a business proposal? Read on to find out.


How to Create a Branded Website

Your brand is what the outside world thinks of you, and it's an impression you often build over time. However, these days your first impression is often made online.


Shoestring Marketing Budget? Get Your Customers to Do It For You

To survive as a business you need sales, and to generate sales you need marketing. It is for this reason that most businesses set aside a sizable chunk of money for advertising, but wouldn’t it be grand if you could generate sales by getting your existing customers to do your marketing for you? If you...


#TrackThis Episode 5: Tracking Sales Funnel Conversions in SaaS

Welcome to episode five of #TrackThis, my recurring webinar series with Matt Rissell, CEO of TSheets! This episode’s topic is something we at Palo Alto Software are constantly discussing, and that’s why I wanted to share it with you. If your company provides Software as a Service (or SaaS), then you’re probably familiar with how...