Since publication

No, 37Signals, Planning Is NOT What You Think

Rich irony: 37Signals, a great Web app for project management, ought to know better than anybody that real business planning is a process, not a plan. After all, they do the kind of nuts and bolts management that makes that happen. Instead, however, Matt of 37Signals posted the planning fallacy last week: If you believe...


True Story: A Challenge

I was the planning consultant to Apple Computer’s Latin America group from 1982 until 1991 or 1992, the end of the relationship being a bit hard to define as I was called on steadily more by Apple Japan and less by Apple Latin America. The challenge came in the spring of 1985. The annual business...


The Art of Execution

I noticed this very plan-as-you-go post by Guy Kawasaki on his blog. What I like about it, particularly, is where Guy says “set goals” and then lists these four desirable qualities of goals: Measurable. If a goal isn’t measurable, its unlikely you’ll achieve it. For a startup, quantifiable goals are things like shipping deadlines, downloads,...


Measure Your Business Plan Results

(Note: reposted here with permission from Entrepreneur.com, where it first appeared, as one of my columns in the Business Plan coaching area. Since it’s so closely related to the plan-as-you-go approach, I’m reposting it here. Tim.) Plans are wrong, but nonetheless vital. There’s a paradox for you. It’s a simple statement, one that I hope...


Nancy Duarte on Slide:ology

The book is Slide:ology, and this five-minute video is a great summary. And you might also enjoy this summary from CBS news, another short video.


Number One

These things go up and down, but I’m proud to share that — at least as I write this — The Plan-As-You-Go Business Plan is the number one ranking for business plan books at Amazon.com.


New Attitude Adjustment Video Summary

I’ve just finished a 12-minute online video (presentation, slides, with me talking) summary of Chapter 2, Attitude Adjustment. Click here for that … it does require Flash Player and Java on your system, and the window has to be about 860 pixels wide to show the whole thing.


Why This Approach?

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