Storytelling is the most effective way to change minds, behaviors, and philosophies. Here's how Pixar has mastered the act of storytelling, and how you can apply storytelling to your business.
By Matthew Luhn
Writing a business plan? Do this first. Here's why you should create a one-page pitch to develop your business strategy before you write a detailed business plan.
By Noah Parsons
Sometimes investment pitches don’t work out because the businesses themselves aren’t as solid as they should be. The reason? They’re missing one of these four pillars needed to win investment.
By Uzair Khan
The chances of making it on Shark Tank are slim indeed. Maybe you’ll be one of the lucky few to make it on the show and land a deal, but the true benefits lie the process of preparing to audition.
What does it take to have enough faith in yourself to execute your business ideas? Here's how to up your confidence as an entrepreneur.
By Abdo Riani
You've just unexpectedly bumped into a major investor who could help your business get off the ground. What do you say? Take a cue from Aristotle, and try this persuasive speech technique.
A great elevator speech can spark interest in your business and hopefully lead to a deeper conversation—and maybe even a partnership or funding opportunity.
By Noah Parsons
This week Peter and Jonathan talk about how to pitch your business. Park Howell (from The Business of Story podcast) explains how to tell your brand story.