When starting a business, your design and branding are vital for building awareness. Here are 5 design tips to kickstart your website.
Because businesses that are remembered for something more than just the things they sell are the ones that take the time to craft that story into something that their customers truly connect with. They become more than just a business; having a story makes them a brand.
Make sure branding and marketing align by following the 11 steps below to sync your business branding goals with your actions.
Branding is even more important now that people have increasingly more access to products and services from anywhere in the world. A standout brand is the best way to attract their attention, but first, you need to know exactly who your customers are and what appeals to them.
Let’s take a look at what a brand’s tone of voice actually is, why it matters, and how to craft it.