Strategy

No Competition? Not Possible!

So, your new business doesn't have any competition? Think again. All businesses have competition—but it might not be what you'd expect. Here's why every business has competition, and why that's actually a good thing.


Why SWOT Analysis Belongs in Your Business Plan

Why add SWOT analysis into your business plan and the strategic planning process? The SWOT phase was vital to the planning process for Palo Alto Software, and helped the company grow from zero to over $5 million in annual sales. Here's how SWOT analysis helped PAS scale, and how to add SWOT analysis to your planning process.


How to Set Clear and Actionable Goals for Your Business

Many business owners know what they want, but struggle to hit their business targets. Here's how to set actionable business goals that will help you grow your company successfully.


10 Ways to Get Your Startup Moving

If you are just beginning your journey into the world of business, you face more competition than startups in previous generations. However, you also have more opportunity. Here are 10 ways to get your startup moving in the right direction.


How Social Entrepreneurship Is Changing Businesses

Social entrepreneurship is on the rise—a growing number of startups are launching with the intention of helping to bring about positive change. Here's how it works.


How to Build a Boss Brand [Part 2]

Once you’ve laid the foundation and launched your business, leveraging these tools is essential to be able to grow and thrive. The good news is, you don’t necessarily need formal training or courses to master them.


How to Set Smart Business Goals for Your Small Business

If you’re ready for 2018 to be your most impactful business year yet, then that all starts with setting yourself up for success with SMART goals.


How to Avoid Killing Your Startup

Does your commitment to your central purpose overshadow your ability to run a successful business? Here's how to fix that and avoid killing your startup.


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