Strategy

Business Startup Strategy

I strongly suggest that would-be entrepreneurs do a business plan. As a result of completing the plan you will be much better prepared and know whether or not your business idea is feasible. Try the following article for a short-cut. However, I caution you on following a short-cut unless you have substantial experience or knowledge...

By Greg Balanko-Dickson |

Six Thoughts on Getting Space

Have you figured out your new business’ space strategy? Are you just a simple home office or do you need to rent space? Is it retail space, office space or what? Will your location match your business strategy? I had an interesting talk yesterday about the problems of location and space in small to medium-size...

By Tim Berry |

“You Aren’t My Customer” Works!

My “heart of the plan” thinking has a lot to do with targeting well and focusing, which often starts with what ‘Chelle Parmele calls A lesson in saying “You aren’t my customer.” There was a video report on MSNBC recently about a campground in the Great Smoky Mountain Park, Punkin Center Campground, that caters exclusively...

By Tim Berry |

10 Critical Cash Flow Rules (Part 2)

(This is cross posted from my column on Entrepreneur.Com) Cash flow problems can kill businesses that might otherwise survive. According to a U.S. Bank study, 82 percent of business failures are due to poor cash management. To prevent this from happening to your business, here are my 10 cash flow rules to remember. Profits aren’t...

By Tim Berry |

Smart Phone Sales Accelerating

Sometimes a well-publicized new product pulls an entire market with it. Since I bought my iPhone last summer, I seem to see more and more cool phones popping up on the market all the time. By cool phones I mean nice integration with GPS, mail servers and even nice music and video, the kind of...

By Tim Berry |

Startup Ideas: Print Magazine with Web Content

There’s a double win for Up and Running with a story I found this weekend on The New York Times. It’s an interesting about-face for a Web winner who’s now investing in print magazines with an edge. And it’s also another turmoil story of founders arguing about whose idea is whose, and who owns what....

By Tim Berry |

Web Videos Stealing TV Viewers, and Marketers

Here’s a trend to put into your startup thinking. Have you noticed how you spend more time on the computer and less with the TV? You’re not alone. The New York Times reports what everybody I know was already guessing, that Web videos are capturing viewers from TV. As broadband service becomes more available at...

By Tim Berry |

Mistakes People Make When Starting Online

This week’s Carnival of Small Business includes The Biggest Mistakes People Make When Starting Their Online Business, from Kenton Newby. I might be prejudiced because it includes some things I’ve been writing about for a while, but it seems to me like a useful list. Some highlights: Thinking they don’t know anything someone else would...

By Tim Berry |

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