In a new article on, Fiona Friesen, president and founder of Glue, outlines why your business needs a Marketing Kit as part of your strategy to convert potential customers to loyal ideal clients.

1) It keeps your marketing efforts consistent
2) It tells customers why they need you
3) It keeps you on track
4) It keeps you flexible
5) It saves you time

Fiona Friesen is a certified Duct Tape Marketing Coach located in Calgary, AB, Canada.

Click here to read Fiona’s entire article.