In today’s installment, Tim discusses how to analyze your current situation. He reviews the process of building a SWOT analysis, how to better understand your market and competition, and how to define your competitive advantage.

AvatarNoah Parsons

Noah is the COO at Palo Alto Software, makers of Outpost and the online business plan app LivePlan, and content curator and creator of the Emergent Newsletter. You can follow Noah on Twitter.