The Entrepreneur featured a post today titled Risks, Rewards, and Entrepreneurship that discusses what it takes, on a personal level, to start and grow a successful business.

Starting a business is one of those huge, life-altering events. Think of it as a marriage; running a successful business takes the same depth of commitment and desire.

Understanding your attitude towards risk and reward is essential for a happy life as an entrepreneur. What’s your tolerance for risk versus reward?

If you’re thinking about starting a business of your own, but find yourself wondering if you have the “right stuff,” this post is worth reading. On the other hand, if you have to read a post like this to know – you’re not off to a very good start ; )

Cale Bruckner

Cale BrucknerCale Bruckner

Cale has developed a strong insight for what works and what doesn't work when it comes to business plans and marketing plans. He has business degrees in marketing and management from the Charles H. Lundquist School of Business at the University of Oregon and a solid background in business management and product marketing.