Over the weekend I discovered Guy Kawasaki’s 10-minute YouTube video version of his new book Enchantment. When the book came out I reviewed it on my blog. I loved it, I recommended it, and bought some extra copies for people I work with. It’s very easy to read, and full of good advice. I concluded there:
Guy is preaching what he practices. And, following his own advice, being a mensch, he wants to help you figure it out. And, since he is a gifted communicator, story teller, and simplifier, the book is one of those that I want people I know to read.
And here is Guy himself, with a 10-minute summary: