The 5 Signs of a Struggling Startup, and How to Reverse the Trend

by Fionn Concannon

As a business owner, it’s important to monitor the health of your growing company to spot signs of impending trouble. Here's what to watch out for, and how to change course if you spot these problems in your business. Read more »

marketing plan

10 Reasons Why Your Marketing Plans Don’t Work

by Naida Alabata

If your marketing plans aren’t thoughtful and strategic, you’ll end up wasting your time and money on campaigns and tactics that don’t work. Here are the most common marketing mistakes people make when building marketing plans, and how to avoid them. Read more »

pitch slide deck

The 11 Slides You Need to Have in Your Pitch Deck [Updated for 2018]

by Noah Parsons

An impressive pitch deck is a key part of your fundraising toolkit. Use this detailed guide to figure out exactly what you need to include in your pitch deck to get the attention of investors. Read more »

animated explainer videos

How to Make an Animated Explainer Video That Resonates With Your Audience

by Victor Blasco

Animated explainer videos are engaging and can help you create strong connections with current and potential customers. Here's what makes a great animated explainer video, and how to create one for your business. Read more »

Selling on Amazon

Finished a Successful Crowdfunding Campaign? Go Straight to Amazon

by Roy Morejon

Even if you've already reached your monetary goal on Kickstarter, stay focused: You’re not out of the woods yet. Here's what to do next. Read more »

Accounting mistakes

How to Avoid the 5 Most Common Small Business Accounting Mistakes

by Avneet Narang

Managing income and expenses accurately is an important aspect of running a business successfully. Unfortunately, many small businesses make accounting mistakes without even realizing the impact those mistakes can have on their long-term viability. Read more »

Create custom images

How to Create Perfect Custom Images for Your Website, Blog, and Social Media

by Victoria Greene

Using high-quality images on your website, social media channels, and blog posts not only makes your brand more appealing—it also drastically improves conversion rates. Here's how to find and create great images for your brand. Read more »

stress and starting a business

How to Manage the Stress of Starting and Running Your Own Business

by Scott Huntington

Throughout your career as an entrepreneur, you’re going to need to prioritize healthy stress management. By tackling that part of your well-being, you’re increasing the chances of being able to thrive under pressure. Here are some principles and tips to keep in mind. Read more »

storm proof startup strategy

The 4 Corners of a Storm-Proof Startup Strategy

by Alan Yong

Any number of factors can turn a promising venture upside down. The trick is to construct your business on a solid foundation, so whatever the weather brings, you can withstand it. Here's how to do just that. Read more »


Developing a Hiring Strategy From Day One

by Sophia Conti

Employees are a company’s most important asset, so establishing a hiring strategy from the very beginning will help ensure your business’s success. Rather than rushing when it’s time to hire your first employee, begin this process at the start of your business venture.   Read more »

college degree starting a business

No College Degree? No Problem—Integrity Is Key to Business Success

by Donald Lee Sheppard

A college degree isn't a requirement for being a great entrepreneur. What is necessary? A sense of integrity, and the ability to treat people with respect. Here are the most important qualities you can bring to the table as a business leader. Read more »

hobby or business

Hobby or Career? How to Decide

by Maria Cannon

If you have a talent, there is a great chance that someone out there is willing to pay for it. Still, making the switch from employee to entrepreneur requires a bit of planning. Here's how to figure out if you should make a career out of your hobby. Read more »

starting a business in college

How to Start a Business While You’re in College

by Ben Taylor

There’s no need to wait until your studies are over before you can begin your journey as an entrepreneur. What’s more, there are now far greater possibilities than were open to any of the legendary businesspeople that also launched their businesses while in college. Read more »

accounting error

What to Do If Your Accountant Makes an Error

by Brian Eckert

Paying an accounting professional can have benefits that far outweigh the added costs—but what happens if your accountant makes a mistake? If your accountant made a costly error and is unwilling to set things right, you should understand your legal rights and options. Read more »

startup founder company culture

Your Startup Culture Can Transform You Into a Multi-Million Dollar Business

by Piyush Patel

Building a great culture isn’t just about creating a fun place to work—it’s about empowering the people you hire to take your company to new levels it could never hope to achieve with you as the bottleneck. Read more »

One page pitch

7 Reasons to Create a One-Page Pitch Before You Plan [Updated for 2018]

by Noah Parsons

Writing a business plan? Do this first. Here's why you should create a one-page pitch to develop your business strategy before you write a detailed business plan. Read more »


10 Ways to Get Your Startup Moving

by Reuben Yonatan

If you are just beginning your journey into the world of business, you face more competition than startups in previous generations. However, you also have more opportunity. Here are 10 ways to get your startup moving in the right direction. Read more »


4 Pillars to Nailing Your Investor Pitch

by Uzair Khan

Sometimes investment pitches don’t work out because the businesses themselves aren’t as solid as they should be. The reason? They’re missing one of these four pillars needed to win investment. Read more »

what to outsource for your startup

The Website Services Worth Paying For—From a Scrappy Entrepreneur

by Jessica Thiefels

When you pay for work to be done well, and right, the first time around, you’ll spend less later. While some things you can DIY, others you cannot. Here's how to choose what to do yourself, and what to outsource to a pro. Read more »


3 Questions to Ask Yourself Before You Start a Business

by James Scott

Do you know the answers to these three questions? If so, there is an excellent chance that you are ready to start your own business. Read more »