How to Create an Effective SEO Strategy for Your Business in 2022
By Sahil Kakkar
Learn what it takes to establish and leverage an effective SEO strategy that can help improve the presence of your small business website. Read more »
How to Develop and Speed Up Your Hiring Strategy After a Round of Funding
By Chaitanya Patel
Have you just received or in the process of gaining funding for your business? Learn how to prepare to hire employees after gaining funds. Read more »
What are OKRs? Objectives and Key Results Explained
By JT Ripton
Learn how the OKR framework can help you establish a clear path for your business goals and what it takes to implement them effectively. Read more »
Important Factors to Consider When Offering Health Insurance to Employees
By Callie McGill
Considering offering health insurance for the first time? Don’t forget these important factors when consulting your healthcare options. Read more »
What Business Insurance Do I Need for My Startup in 2022?
By Nahla Davies
Learn what types of insurance you may need as a small business owner as well as what to look for when choosing an insurance provider. Read more »
Rules of Thumb Business Valuation Methods Explained
By Colin McCrea
Learn how to leverage rules of thumb valuation techniques to better understand the potential value of your business. Read more »
Pitching Investors Over Zoom: 9 Practical Tips for Startup Founders
By Nate Matherson
Pitching investors over Zoom or other video platforms can be much more difficult than meeting in person. Here are 9 tips to get funded over Zoom. Read more »
Critical Patent Strategies Startups Can Use From Large Companies
By Thomas Franklin
Learn why you need to protect your startup ideas with a patent strategy and how to leverage 5 key patent strategies used by larger businesses. Read more »
5 Common Small Business Marketing Mistakes to Avoid
By Jesse Relkin
If you're running the marketing initiatives for your small business here are five common mistakes you need to avoid. Read more »
Why You Should Start a Nonprofit as a Business Owner — and What it Takes to Make it a Success
By Chad Reid
Learn why starting a nonprofit is a good move as a current business owner, and how you can start a nonprofit successfully in 7 steps. Read more »
How to Create an Effective Email Voice and Tone Guide
By Diane Gilleland
Is your business communicating with email the right way? Here's how to ensure all email is the best reflection of your brand with a voice and tone guide. Read more »
How to Write an Effective Out of Office Message + Examples
By Briana Morgaine
A well-written out-of-office reply is vital to keep customers informed. Learn to write an effective out-of-office email with these examples. Read more »
The Top Opportunities Entrepreneurs Should Examine for Professional Growth
By Eleanor Hecks
Learn why professional growth matters for entrepreneurs and small business owners, and see how to leverage these 10 opportunities to grow. Read more »
How to End Business Emails Professionally With Examples
By Anthony St. Clair
How should you be ending your business emails? Do your sign-offs and closing statements matter? Here's why they do and how to write them. Read more »
How to Leverage eCommerce Fulfillment as a Customer Service Tool
By Hazel Raoult
Learn how to decide which eCommerce fulfillment method is right for your business and how it can elevate your customer service efforts. Read more »
How to Use Video to Promote Your Small Business
By Susan Mravca
Using videos to promote your business can be effective if you follow a few simple rules. Here are four effective ways to leverage video. Read more »
Signs That It’s Time to Pivot Your Business and How to Do It
By Callie McGill
Learn what indicators to look out for that may signal you should pivot your business and how to pivot successfully in 3 steps. Read more »
How to Start a Successful Blog for Your Business
By Victoria Greywing
Learn how to start a blog for your business by leveraging 6 best practices that help you write business blogs that actually drive traffic. Read more »
How to Answer Emails Professionally in 6 Easy Steps
By Jonathan Michael
Email is one of the best ways to communicate with customers—it's important to get it right. Here's how to send a professional email response. Read more »
Key Budgeting Trends to Avoid and Implement in 2022
By Samantha Clark
Ensure your business’s financial success by exploring the following budgeting trends for 2022 and how they may affect your finances. Read more »
