managing
Acquiring customers can be a costly and time-intensive process. Here are five ways to lower your customer acquisition costs.

5 Effective Ways for Startups to Lower Customer Acquisition Costs

By Johannes Rastas

Acquiring customers can be a costly and time-intensive process. Here are five ways to lower your customer acquisition costs. Read more »

managing
Digital marketing can be a complicated process, but it's crucial for modern businesses to compete. Start by developing a strategy in 7 steps.

How to Create A Digital Marketing Strategy For Your Business

By Liza Wickham

Digital marketing can be a complicated process, but it's crucial for modern businesses to compete. Start by developing a strategy in 7 steps. Read more »

funding
How do you write a business plan that connects with investors? What do investors want to see in your business plan? Read on to find out.

How to Write a Convincing Business Plan for Investors

By Noah Parsons

How do you write a business plan that connects with investors? What do investors want to see in your business plan? Read on to find out. Read more »

managing
How do you ensure that communications with your customers remain consistent? By implementing an omnichannel marketing strategy. Here's how.

How to Build an Omnichannel Marketing Strategy on a Limited Budget

By Eleanor Hecks

How do you ensure that communications with your customers remain consistent? By implementing an omnichannel marketing strategy. Here's how. Read more »

managing
Customer loyalty is incredibly important for every business. Learn how to build real customer loyalty and keep customers coming back.

8 Ways to Earn and Build Real Customer Loyalty for Your Business

By JT Ripton

Customer loyalty is incredibly important for every business. Learn how to build real customer loyalty and keep customers coming back. Read more »

starting
Are you starting a business? One of the first things you'll need to do is market research. Kickstart your research with these 21 resources.

21 Best Market Research Resources for Small Businesses

By Noah Parsons

Are you starting a business? One of the first things you'll need to do is market research. Kickstart your research with these 21 resources. Read more »

planning
Market research can give you the insights you need to better understand your customers. Here's how to do it in 4 steps.

How to Do Market Research — 2021 Guide

By Noah Parsons

Market research can give you the insights you need to better understand your customers. Here's how to do it in 4 steps. Read more »

planning
No matter what your business is, you do have competition that you need to understand. So, how do you evaluate your competition? Here's how.

How to Write the Competition Section of Your Business Plan

By Tim Berry

No matter what your business is, you do have competition that you need to understand. So, how do you evaluate your competition? Here's how. Read more »

managing
The vacation rental industry is in a stage of rebuilding, meaning that any tools that can help optimize costs are vital. Here's our top 8.

The Best Software to Grow and Support Your Vacation Rental Business

By Ray Slater Berry

The vacation rental industry is in a stage of rebuilding, meaning that any tools that can help optimize costs are vital. Here's our top 8. Read more »

planning
As a startup, insurance coverage is vital to the security of your business. Here are the policies worth considering right from the start.

5 Types of Small Business Insurance Coverage You Should Consider

By Danish Yusuf

As a startup, insurance coverage is vital to the security of your business. Here are the policies worth considering right from the start. Read more »

funding
You have a pitch. Now you need to get feedback to determine if it will resonate with investors. Here are a few options to test your pitch.

Where to Get Feedback on Your Business Pitch in 2021

By Briana Morgaine

You have a pitch. Now you need to get feedback to determine if it will resonate with investors. Here are a few options to test your pitch. Read more »

planning

Free Agriculture Sample Business Plan PDF

By John Gard

Looking for a free, downloadable agriculture sample business plan PDF to help you create a business plan of your own? Read more »

funding
To pitch your business successfully to investors, you need to hook them with your company culture. Here's how.

How to Hook Investors With Your Company Culture When Pitching

By Richard Fendler

To pitch your business successfully to investors, you need to hook them with your company culture. Here's how. Read more »

managing
Starting a business is full of risk, but you can plan for it. Read on to learn how to build an effective risk management plan.

Why Having a Risk Management Plan is Important for Small Businesses

By David Galic

Starting a business is full of risk, but you can plan for it. Read on to learn how to build an effective risk management plan. Read more »

managing
Are you unsure what to expect for your eCommerce business this year? To help, here are 7 predictions that will define 2021 eCommerce.

7 Trends That Will Define the Future of eCommerce in 2021

By Jake Rheude

Are you unsure what to expect for your eCommerce business this year? To help, here are 7 predictions that will define 2021 eCommerce. Read more »

starting
There are four proven revenue models for online platforms and SaaS companies. But which is right for your business? Read on to find out.

How to Choose a Realistic Revenue Model for Your Online Platform

By Alessandro Lazzaro

There are four proven revenue models for online platforms and SaaS companies. But which is right for your business? Read on to find out. Read more »

planning
A good mission statement defines what your company does for customers, employees, and owners. Here's how to write one.

How to Write a Mission Statement With 10 Inspiring Examples

By Tim Berry

A good mission statement defines what your company does for customers, employees, and owners. Here's how to write one. Read more »

starting
Building a brand that’s authentic, consistent, and rooted in a distinct personality separates you from the competition. Here's how to do it.

How to Build Your Brand — 2021 Guide

By Sara Conte

Building a brand that’s authentic, consistent, and rooted in a distinct personality separates you from the competition. Here's how to do it. Read more »

planning
There's likely a point where you'll need to rebrand your business. Here's how to successfully approach rebranding with these 5 questions.

The 5 Questions You Should Ask Yourself Before Rebranding

By Stella Mares Sarmiento

There's likely a point where you'll need to rebrand your business. Here's how to successfully approach rebranding with these 5 questions. Read more »

managing
Before you start your business, it’s essential that you make sure that customers are interested in buying your product. Here's how to do it.

Product Demand Validation — How to Test Your Business Idea

By Noah Parsons

Before you start your business, it’s essential that you make sure that customers are interested in buying your product. Here's how to do it. Read more »