“Life pounds at you,” he said. “You work 12 hours a day. We built this company from the bottom up with our blood, sweat and tears. Now, we thought we were going to lose it.”
That’s Richard Lodato talking, quoted by Brent Bowers in his column in today’s New York Times, Confronting Failure and Winning. Lodato and his wife are still in business today even after a terrible series of body blows on the business. It’s a tale of bad luck, bad dates, some bad decisions, some bad debt, and survival.
Tim Berry is the founder and chairman of Palo Alto Software and Bplans.com. Follow him on Twitter @Timberry.
