Public relations refers to communications often in the form of news distributed in a non-personal form which may include newspaper, magazine, radio, television, internet or other form of media for which the sponsoring organization does not pay a fee.

If you’re planning your marketing strategy, our article on the outline for a marketing plan can help you plan your advertising, marketing, and PR efforts.

Bplans GlossaryBplans Glossary

At Bplans, it's our goal to make it easy for you to start and run your business. The Bplans glossary of common business terms will help you learn about key small business and entrepreneurship topics.