Tim Berry

Founder and Chairman

Tim Berry is the founder of Palo Alto Software , a co-founder of Borland International, and a recognized expert in business planning. Tim is the originator of plan-as-you-go business planning. He has an MBA from Stanford and degrees with honors from the University of Oregon and the University of Notre Dame. Today, Tim dedicates most of his time to blogging, teaching and evangelizing for business planning. His full biography is available on his blog. You can follow Tim on Google+.

Recent Articles Published by Tim Berry

managing

How to Anticipate Cash Flow Problems

Why don’t all business owners watch cash flow constantly? I recently caught up with a 2007 survey of business owners showing that only about one-half said they track cash flow regularly. Business experts constantly warn about cash flow. So why did so many business owners say they didn’t watch cash flow? Many business owners are... Read more »

funding

10 Tips for Finding Venture Funding

How do you find venture funding? I have to start with a major negative: if you have to ask if your startup can get venture capital, then it almost certainly can’t. Venture capital is a very rarified atmosphere of high-end startups and emerging businesses with experienced management teams, high potential growth, secret sauce, and so on.... Read more »

planning

How and Why to Manage Cash Flow

No matter how profitable your company looks, it can still be in danger of going under without sufficient cash flow. Cash is your business’s lifeblood, its survival. Yet the world is full of “profitable” companies bleeding themselves dry and slowly—or sometimes not so slowly—going under because they haven’t paid due attention to cash flow. How... Read more »

planning

What Startups Need to Know About Exit Strategies

  Startups looking for angel investors or venture capital (VC) absolutely need an exit strategy because investors require it. The exit is what gives them a return. Exit strategies related to startup funding are quite often misunderstood: The “exit” in exit strategy is for the money, not the startup founders or small business owners. The... Read more »

funding

5 Essentials for Angel Investment

Three months ago I posted Securing Angel Investors in this space. I was responding then to a request that I explain the process step-by-step. But I’m afraid I skipped the first and, for some, the most important step. Before you begin, it’s vital to determine whether you actually have a solid investment opportunity, regardless of how good... Read more »

planning

How to Forecast Sales

Sales forecasting is much easier than you think, and much more useful than you imagine. It’s not about guessing the future correctly. We’re human; we don’t do that well. Instead, it’s about assumptions, expectations, drivers, tracking, and management. You review and revise your forecast regularly. Since sales are intimate with costs and expenses, the forecast... Read more »

planning

5 Simple Steps for Better Management

This article was originally published on SBA.gov. It’s been republished here with permission. Good news: Here is a simple process, with five easy steps, that will help improve your business. It’s easy to do and if you’re not doing something like it already, then this simple addition to your process will offer you substantial business... Read more »

planning

What Makes a Sales Forecast Credible?

FULL TRANSCRIPT: So for me, what makes a sales forecast credible? It starts with product market fit. I want to understand the story of the need, and not necessarily big numbers, but who needs this and why. That’s the beginning. Is this really believable? That’s important. Beyond that, how the numbers grow. I want to... Read more »

starting

What No One Ever Tells You About Business Failures

The mythology of failure rates is greatly exaggerated, I think. Not that you’re not going to do it anyhow, just like I did, but, for the record, you know they say seven out of ten startups fail within three years, and that comes from research that was done. But more and more there is an... Read more »

planning

Joi Ito Nails It On Business Planning In This TED Talk

Here’s some great insight on the evolution of business plans and business planning, from Joi Ito, Director of MIT’s MediaLabs: Ito urges us to follow a compass rather than a map. Instead of planning out every exact points before you start, allow yourself to make the decisions you need as you go in the general... Read more »

managing

15 Things to Blog About

(Note from Tim: I post here every Wednesday and I’ve posted more than a thousand posts since I started this blog on Entrepreneur.com in 2007. Today I’m proud to offer this space to Melinda Emerson, “The Small Biz Lady,” who is the author of this guest post.) It doesn’t matter if you’re an experienced business... Read more »

managing

It’s Easier to Teach an Innovator to be a CEO…

Who do you want running a startup: an innovator or a CEO? Read more »

managing

Q&A: What I Recommend for a Marketing Plan

One business owner asks: How should we go about creating our first marketing plan, after we've been in business for 30+ years? Read more »

planning

What the Scrambling Quarterback Says About Business Planning

I was delighted to catch Sometimes You Have to Scramble  in my blog feed yesterday. That post on smallbizclub.com was written by pro football hall-of-gamer Fran Tarkenton, who was famous for scrambling as quarterback of the Minnesota Vikings and New York Giants, back in the 1970s. Who better to point out two essential truths about real-world... Read more »

managing

8 Tips For Getting Your Product Into Retail Stores

No matter what kind of retail sales channel you want to get your product into, there are a few key things you should know. Read more »

managing

Could This Be You, Insulting Your Customer?

A reminder of the strange, wondrous, sometimes funny, sometimes dangerous, but pretty much unavoidable mix of human interaction, human thinking, and automation. Read more »

What are Assets?

Property that a business owns, including cash and receivables, inventory, etc. Assets are any possessions that have value in an exchange. The more formal definition is the entire property of a person, association, corporation, or estate applicable or subject to the payment of debts. What most people understand as business assets are cash and investments,... Read more »

What is an Asset Turnover?

Sales divided by total assets. Important for comparison over time and to other companies of the same industry. This is a standard business ratio. Read more »

What is an Agent?

A business entity that negotiates, purchases, and/or sells, but does not take title to the goods. Read more »

starting

What is Advertising Opportunity?

A product or service may generate additional revenue through advertising if there is benefit from creating additional awareness, communicating differentiating attributes, hidden qualities or benefits. Optimizing the opportunity may involve leveraging strong emotional buying motives and potential benefits. Read more »