small business website

The Entrepreneur’s Guide to Setting Up Your First Website

by Robert Mening

Here’s the entrepreneur's guide to getting your first website off the ground. We’ll look at your options, and determine the best way to get started, depending on your business goals. Read more »

first customers

How to Get Your First 100 Customers for Any Business

by Johnathan Grzybowski

You've just launched your business, and you need your first 100 customers—like, now. Here's a strategy that will help you get there. Read more »

social entrepreneurship

How Social Entrepreneurship Is Changing Businesses

by Matthew Hughes

Social entrepreneurship is on the rise—a growing number of startups are launching with the intention of helping to bring about positive change. Here's how it works. Read more »

pitch and get funded

How to Pitch to Investors in 10 Minutes and Get Funded

by Caroline Cummings

Sometimes you only get 10 minutes to pitch your business idea to investors. Here's a pitch format that has worked successfully for both veteran and first-time startup CEOs to secure funding. Read more »

creative entrepreneur motivation

5 Ways Creative Entrepreneurs Can Keep Motivated

by Keren Lerner

If you’re a creative entrepreneur and have big “smart” goals for your business that you’re determined to reach, these tips will help you get there. Read more »

Abandoned Cart

Why Do Shoppers Abandon Their Carts—and What Can You Do About It?

by Dmytro Tkach

A customer wouldn't just abandon a full cart of groceries in the middle of a supermarket—so why do they abandon shopping carts online? Here are some reasons why abandoned carts happen—and how to fix it. Read more »

reducing employee churn

Choke the Churn: How to Prevent Employee Turnover in Startup Businesses

by Billie Peacock

Losing and replacing employees is expensive. Here's how to reduce employee turnover (or "churn") in your startup business and build a strong company culture. Read more »


How to Start a Business—Even If You’re Drowning in Debt

by Andrew Josuweit

Don't let debt get in the way of your dream to start a business. Here's how you can start a business while still paying off your student loan debts, or any other personal debts you might be repaying. Read more »

target marketing

Target Marketing: What Is It?

by Michael Kerr

Everybody talks about target markets and taking aim, but not everybody does it. Target marketing is the only effective way to optimize marketing resources. Read more »

boss brand Karina Julia

How to Build a Boss Brand [Part 2]

by Katrina Julia

Once you’ve laid the foundation and launched your business, leveraging these tools is essential to be able to grow and thrive. The good news is, you don’t necessarily need formal training or courses to master them. Read more »

IT strategy

Small Business IT: Starting Off on the Right Foot

by James Mawson

IT problems can develop into all-out disasters that bring your whole business to a grinding halt. Here's why you need an IT strategy, and how to create one. Read more »

where to sell art online

Where to Sell Art, Crafts, and Designs Online

by Ellie Matama

There are a variety of platforms available for selling and marketing your art and design work online. But, how do you choose the best one? Read more »

should you patent your idea?

Should You Patent Your Idea?

by Kanika Sharma

You and your team have invented something unique. You have a hunch that this could be the next big thing. Should you protect your idea by filing a patent? Read more »


4 Mistakes That Will Tank Your Etsy Shop

by Lisa Furgison

Thinking about starting an Etsy business? Here's why one entrepreneur's first Etsy business failed, and what she changed to make it a success. Read more »


5 Things My Daughter Taught Me as a Freelancer

by Luisa Brenton

Having a small child and working an office job can be hectic, but there are other options. Here's how you can manage working at home while being a parent. Read more »

shark tank

The Real Reason You Should Audition for Shark Tank

by Amethyst Tagney

The chances of making it on Shark Tank are slim indeed. Maybe you’ll be one of the lucky few to make it on the show and land a deal, but the true benefits lie the process of preparing to audition. Read more »


How to Start an Online Business in 4 Steps

by Briana Morgaine

We’ve come a long way since Amazon sold its first book online in 1995. If you’ve been wondering how to start an online business, here's how you can pick which business model is right for you and how to get started. Read more »


Forecasting Models: What You Need to Know

by Tim Berry

Forecasting should be a regular part of your process—not something you do once, or once a year. But how do you know if your forecast is reliable? Read more »


6 Reasons Your Small Business Should Use a Professional Employer Organization

by Elizabeth Ballou

Managing employees can be overwhelming for new business owners. Partnering with a professional employer organization, or PEO, can help you when it comes to providing benefits and human resources help. Read more »

how to build a boss brand

How to Build a Boss Brand [Part I]

by Katrina Julia

Want to fast track your business success? Here's how Katrina Julia combined all she learned into a smart approach to helping businesses start and grow. Read more »