Briana is a content and digital marketing specialist, editor, and writer. She enjoys discussing business, marketing, and social media, and is a big fan of the Oxford comma. Bri is a resident of Portland, Oregon, and she can be found, infrequently, on Twitter.
When it comes to starting and managing a business, forecasting your sales is essential. To better understand the forecasting process, check out our must-read sales forecasting resources. Read more »
In every startup story, there's bound to be a wrong turn here or there, and it’s easy for entrepreneurs to look back on their mistakes and see exactly where they went wrong. Here's what these entrepreneurs wish they'd known sooner. Read more »
Creating a goal-setting methodology for an entire company doesn’t happen overnight. It can be difficult to know how to set goals that are a stretch, but not completely out of reach. Here's how to get it right. Read more »
Deciding when the time is right to start a business is a huge challenge. How do you know when to take the plunge? Should you go all in, all at once—or take it more slowly? Here's how to decide. Read more »
What daily habits do entrepreneurs believe contribute to their success? Here are their can’t-skip routines—and stealing one or two for your own use is highly encouraged. Read more »
What traits are key to success in entrepreneurship? These entrepreneurs share the most important characteristics that have contributed to their business success. Read more »
Home-based businesses are a perpetually popular choice for entrepreneurs. Covering everything from home-based business myths to helpful checklists, these resources will help you successfully start a business from your own home. Read more »
There are few days more crucial to your small business success than your opening day. We asked the experts at the YEC for their top tips on how to open your business with a bang. Read more »
As popular as the subscription business model may be, it’s not foolproof. Here's how to make sure your subscription business idea is worth buying over and over again. Read more »
Even if you wanted to market your business on every social media platform available, you probably don't have time to do it all. Here's how to choose where to focus your social media marketing. Read more »
While vital, conducting market research can feel like a huge undertaking. So, here are our favorite resources to help make the process easier—and less intimidating! Read more »
From tracking and analytics to automation, there are endless tools to make your marketing project go from insurmountable to completely doable. Here are 11 expert recommendations. Read more »
When it comes to social media marketing, are you ready to try something new? Creating YouTube videos can help connect your business with new audiences, build trust, and strengthen your brand identity. Read more »
Interested in starting a SaaS or subscription-based business? We've compiled a list of our top articles on the subject to help you start and run one successfully. Read more »
LinkedIn is a great resource for both job-seekers and employers alike, but it can also be a solid addition to your social media marketing strategy. Here's how to market your business with LinkedIn. Read more »
Pinterest isn't just for visual brands (or finding great recipes). Learn how to create a Pinterest marketing strategy that works for your business, no matter what your industry. Read more »
You're ready to ditch your office job and become your own boss. But how do you start—and what if you don't have an idea or a plan? This guide is for you. Read more »
Think Instagram is just for highly visual businesses? Think again. Here's how to make an Instagram marketing strategy work for your small business, no matter what your product or service. Read more »
Ready to dive into the world of Twitter marketing? Our guide will show you how to make the most of Twitter for your small business. Read more »
With a completed SWOT analysis, you can develop a strategy to ensure your business's success. Here are our favorite resources on creating a SWOT analysis, including examples, downloads, and interactive challenges. Read more »
Expert business tips and advice delivered weekly.
Easily write a business plan, secure funding, and gain insights.