Recent Articles Published by Madeline Pratt
Showcase Your Values To Attract Ideal Customers
It is an incredible time to be a small business owner. Customers, now more than ever before, truly care about who they buy products and services from, and how those companies align with their values. From the shoes we wear to the dish soap we use, there are endless options for consumers to choose from. Pair that with internet access, and more power than ever before sits in the hands of the buyer. Read more »
8 Ways to Build a Great Brand
Because businesses that are remembered for something more than just the things they sell are the ones that take the time to craft that story into something that their customers truly connect with. They become more than just a business; having a story makes them a brand. Read more »
6 Brand Must-Haves for Your Small Businesses
While there are many different ways a brand can stand, there are six essential things that every business should have in order to achieve success in their space. Read more »
5 Ways Building a Brand Makes Your Small Business Stand Out
There is a reason why some brands stay with us for life whereas others aren't memorable at all. Businesses that take time to build strong branding that represents their story, values, and culture as a company are much more likely to be remembered. Invest your time and energy upfront to establish your business branding, and the benefits will pay off. Read more »
