Spencer is a freelance writer based in North America. Spencer studied politics and psychology at university in his home town in New Zealand before moving to Toronto, where he worked as a marketing coordinator for a user experience design company and cut his teeth with professional writing. Since branching into freelance writing, he’s worked for agencies, not-for-profits, software companies, and small businesses all over the US. He loves breaking complex topics into easy to understand pieces, and specializes in developing and managing content strategy projects for small and medium sized businesses. When he’s not writing, he’s usually attempting to make hollandaise sauce while listening to This American Life.
Your pitch deck is probably the most important piece of sales collateral that you’ll make for your business. It doesn’t matter if you’re selling pizza slices or the blueprints to a nuclear reactor—you’re always going to need to explain your big idea to investors or clients. And what is your primary tool to elucidate that... Read more »
For small businesses, plastic payments have been a thorny problem for years. More and more people pay by plastic all the time, and increasingly, it’s absolutely expected that you offer plastic as an option. But with credit cards come complex hardware setups, costly contracts, gateways, and support networks. For small businesses on a tight budget,... Read more »