What Shape and Size Is Your Email Signature?
How often do you get an email without a signature and therefore have to dig through past emails or notes to locate that person’s phone number or other contact information? This may seem like a minor thing, but to me a complete signature adds a level of completeness and professionalism to the email. Email signatures...
Understanding the Human Factor
Performance Metrics – In the corporate world there is tremendous effort applied by management surrounding metrics, and this philosophy has trickled down to small business rapidly with affordable yet robust systems focused on metrics like CRM, IP phones, web analytics, search engine optimization, help desk ticketing and good old accounting. Why with all of this...
Do You Want to Fire Your Client?
Bad clients. Not just clients who pay poorly, but also the clients who agree to one thing and then demand another, who change specifications, compress deadlines or just make you feel bad. When you’re in business for yourself or in a small business, you don’t want to turn down clients. Right? But then again, there’s...
By Tim Berry
Are you reading: Customers Rock!
For small to medium businesses, often times your company will live or die by how you treat your customers. (This is actually true of most if not all companies, but I’m just concentrating on the smaller ones for now.) With great customer service comes great responsibility. While I was managing the customer service department, I...
By Bplans
Down with “friendly,” “personalized” customer service!
Noah Parsons, our COO, raised a good point last week in his post on the sometimes squandered customer service advantages of local businesses. Although in theory local companies should be better than chain-store corporations at being friendly and familiar to local customers, the reality is sometimes the opposite. It depends a lot on the outlook...
Those darn customers…
Over the weekend my family (immediate and extended) all decided to try out one of the old-school Eugene Italian restaurants. My parents had not been there in years, as in the past they had felt service and food were not worth going. Recently though a wonderful new wood fire only organic bakery opened up in...
Great Customer Service Makes a Difference for Elkhorn
I love passing on good customer service stories in my blog posts? Why? Because I want business decision makers to know that putting a little extra effort into customer service makes a difference and the free publicity is a nice way to reward good customer service. Writing this post was especially fun for me because...
Let them eat cake!
I read a great post at Marketing Prof’s Daily Fix about how to send better emails to your customers and give them what they actually want. I think this is the most important point: Don’t serve tofu when you promised turkey. Make sure you send your subscribers the kind of email they signed up for....
