Managing a Business

Women, Business, and the Plan

Tim Berry writes in his blog about the fact that when Palo Alto Software surveys customers, we get results that indicate that more the 2 times the number of men than women buy Business Plan Pro. Why? And does this really mean that twice the number of men as women write business plans? I have...


Work/Life Balance- the ever pressing dilemma

I just wrote a post on MommyCEO, my personal blog, that discusses work, life and whether we can force work to accommodate life and still have successful companies and successful careers. Check it out! And also read Penelope Trunk’s blog post about MBAs and women. Sabrina Mommy CEO


What Do You Think: Idea or Implementation?

Is this successful startup based on a great idea, or great implementation?


Sales Person or Tattletale?

Tim Berry  just posted about annoying trade show tactics on his blog. Beyond the annoying sales person at trade shows Tim mentions, how about those annoying vendors who cold call you or employees at your company, and then get annoyed when you don’t call back? Or even worse, someone at your company does call back,...


What does Success Mean?

This morning I read two different blog posts about defining success. One was on Inc.com’s Great Entrepreneurial Minds written by a woman who had just attended the Inc 500 conference in Chicago. She was surprised to find out that in a group of fellow successful entrepreneurs, none of them thought they had “made it” yet....


Listen to the people who actually do the work

I just read a fascinating article on pbs.org about the sad demise of Business 2.0 magazine. I think the most interesting thing about the failure of the magazine is Time Inc.’s complete lack of understanding of what made Business 2.0 work. Time apparently implemented a new strategy that lumped all the “business” magazines together, and...


Address your target customer!

I just read about MINT, an online money management application, winning the TechCrunch 40 conference. I read TechCrunch, and I immediately wanted to see more about the chosen winner. I also happen to be the person who deals with tracking my household’s finances — from paying bills to budgeting our income. So when I heard...


How Can You Possibly Manage Without Planning?

The past month I have been responsible for the forecast for Palo Alto Software’s next fiscal year. This is the first year where I am truly solely responsible, as I am now the CEO. As I have massaged numbers, asked for collaboration on budgets from managers of different departments, and discussed the sales forecast with...


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