Customer Service

4 Things Game of Thrones Can Teach You About Business [SPOILER ALERT]

  The hit HBO show “Game of Thrones,” which has fans enthralled over the fight for the Iron Throne, averages 14.2 million viewers per episode, and has been lauded as the network’s most popular show ever. With a cast of 250+ actors, “Game of Thrones” costs about $50-60 million to produce each season, and is now...

By Lisa Furgison |

4 Social Media Mistakes Your Business Should Avoid

When it comes to social media, many entrepreneurs are self-taught. You’ve learned your way around Facebook and Twitter with personal accounts, so you figure you’re good to go when it comes to a business account. Your experience will help, but there are some unspoken rules in the social media world that you might have missed...

By Lisa Furgison |

10 Ideas for Winning Back Unhappy Customers

What do you do when a customer threatens to leave your product or service? Some companies don’t respond at all, while others reply with an exit survey. But for early-stage companies, trying to win them back—and learn from their feedback—is often a better strategy. To learn what works best, we asked 10 founders the following: What is one...

By Scott Gerber |

13 Creative Customer Support Tactics That Really Work

When it comes to customer support, doing the little things can go a long way. But how do you keep it simple and cast a rippling effect?

By Scott Gerber |

What Do Customers Want?

The best way to know what customers want is to ask them.  Some of the things you hear might surprise you. The main question will be, are you willing to implement the ideas your best customers provide? Let’s explore some of the feedback you may hear: 1. Provide better product selection You’ll need to ask...

By Arlene Soto |

A Starter Guide to Project Agreements

Get everything in writing. It’s a mantra I followed often in my former job as a paralegal, and it’s one that’s been essential to my success as a freelance writer and editor. If there’s one big mistake that new entrepreneurs make (apart from not charging enough for their services), it’s failing to get a formal,...

By Kelly Gurnett |

13 Ways to Surprise and Delight Your Customers Today

From handwritten notes to just-baked cookies, a simple gesture can go a long way toward shoring up customer loyalty in a competitive marketplace. Even just a quick phone call can do more to earn your customers’ long-term trust than any coupon or discount code—really. To find out which methods have been most effective for my...

By Scott Gerber |

Could This Be You, Insulting Your Customer?

A reminder of the strange, wondrous, sometimes funny, sometimes dangerous, but pretty much unavoidable mix of human interaction, human thinking, and automation.

By Tim Berry |

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