Strategy

It’s about the experience

Mark Hurst’s newsletter today about Google’s success and how that has stemmed from their incredible focus on the customer experience is a good follow-up on yesterday’s post about doing one thing and doing it extremely well. Of course, the search engine landscape is getting hotter than ever these days with a renewed focus on search...


Focus = Success

According to Reuters, Microsoft is readying an “iPod killer” that will be “roughly three times as thick as an iPod and roughly twice as long.” I can tell you right now that this new product from Microsoft will not be an “ipod killer.” Why? Because customers react strongly to products (and companies) that have a...


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