Writing a Business Plan

Every Business Plan is Wrong

by Tim Berry As you develop your business plan, you have to realize that your business plan is wrong. All business plans are wrong. Plans are about the future–and nobody gets the future right very often, so keep the plan fresh and watch closely as reality moves forward. A planning process constantly watches the difference...


Nervous About Writing Your Business Plan?

If the thought of putting pen to paper makes your knees weak, know that your plan is less about perfect prose and more about the bottom line. Tim Berry addresses the fear that many have: that a business plan must be a massive document. Read on to discover the truth about business planning and that...


Top Priority: Business Plan

Now that the New Year has dawned, one of the top priorities for any entrepreneur should be the creation of a business plan. Ideas that exist in entrepreneurs’ heads tend to stay exactly where they are, unless they are documented in a formal business plan.  By committing ones thoughts into a formal document it is...


Q & A: Should the business plan we share with investors include the operational components of our plan?

Question: We are a software company and we are currently developing our Business Plan.  There is a debate as to whether the operational plan, or internally focused portion of the business plan, is actually included in the “external” business plan itself?  We intend to use the “external” business plan in the traditional sense to acquire...


What Makes a Good Plan?

By Tim Berry Is it the length of the plan? The information it covers? How well it’s written, or the brilliance of its strategy. No. The following illustration shows a business plan as part of a process. You can think about the good or bad of a plan as the plan itself, measuring its value...


Ownership Shares and Your Business Plan

by Tim Berry Most business plans, particularly start-up business plans, need to deal with shares at several key points. Shares are shares in ownership. This is why we talk about shares of stock, and we buy and sell shares on the stock market. Now, the simplest one-person business has no need for shares because nobody...


Developing a Successful Business Plan: Part 6

In part 6 of our series, Tim Berry discusses forecasting. Tim will teach you how to forecast sales, estimate costs, and how to produce an accurate profit & loss forecast. At the end of the day, forecasting is more of an art than a science and Tim will show you how to get the job...


Developing a Successful Business Plan: Part 5

Here’s part 5 in our series on creating a successful business plan hosted by Tim Berry. In Part 5, Tim focuses on the business plan financials. He reviews profit and loss, cash flow, and the balance sheet. Most importantly, Tim provides details on the differences between profits and cash flow.


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