Bundling is the practice of marketing two or more product or service items in a single package with one price.

For more on pricing strategy, check out 7 Strategic Ways to Price Your Products and Services and The Ultimate Guide to Choosing a Pricing Strategy for Your SaaS Startup.

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Bplans GlossaryBplans Glossary

At Bplans, it's our goal to make it easy for you to start and run your business. Our glossary of common business terms will help you learn about key small business and entrepreneurship topics, to help you plan, fund, and grow your business.